{"id":50690,"date":"2023-10-05T22:05:00","date_gmt":"2023-10-05T22:05:00","guid":{"rendered":"https:\/\/gamergog.com\/index.php\/2023\/10\/05\/cdpr-spent-120-million-on-saving-cyberpunk-2077s-reputation\/"},"modified":"2023-10-06T02:17:34","modified_gmt":"2023-10-06T02:17:34","slug":"cdpr-spent-120-million-on-saving-cyberpunk-2077s-reputation","status":"publish","type":"post","link":"https:\/\/gamergog.com\/index.php\/2023\/10\/05\/cdpr-spent-120-million-on-saving-cyberpunk-2077s-reputation\/","title":{"rendered":"CDPR Spent $120 Million On Saving Cyberpunk 2077&#8217;s Status"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<p class=\"sc-77igqf-0 fnnahv\">  <span><em>Cyberpunk 2077<\/em><\/span>\u2019s extremely acclaimed and large growth, <em>Phantom Liberty<\/em>, nearly seems like its personal sport. That\u2019s most likely as a result of the builders behind the growth spent over $60 million on creating<em> <\/em><span><em>Phantom Liberty<\/em><\/span> and $21 million on advertising it, bringing the full value of manufacturing the DLC to about half of what it value to develop your complete <em>Cyberpunk 2077<\/em> base sport. And <em>Cyberpunk<\/em>\u2019s prices rise much more whenever you issue within the fortune CD Projekt Purple spent simply plugging up the unique launch\u2019s worst issues after its disastrous launch.<\/p>\n<div class=\"sc-1needdh-1 czxCOT\">\n<div class=\"sc-1needdh-0 jLsF instream-native-video instream-permalink instream-native-video--mobile\">\n<div class=\"sc-1h0epat-0 crfeiW\">\n<div class=\"sc-1wkneyl-4 kDKXjm video-html5-playlist\" data-playlist=\"195259,195386,192496\" data-current=\"195259\">\n<div class=\"sc-1wkneyl-0 hAZDOz video-html5-loaded\">\n<div class=\"sc-1wkneyl-1 jShsAa video-html5-player\">\n<div class=\"sc-lhhce6-0 RokZO video-html5 autoplay muted mobile\" data-video-id=\"195259\" data-monetizable=\"true\" data-position=\"sidebar\" data-video-title=\"Phantom Liberty Is Undoing One Key Thing That Cyberpunk Got Right\" data-video-blog-id=\"9\" data-video-network=\"kotaku\" data-video-duration=\"229\">\n<div class=\"sc-lhhce6-2 emBeiF video-top-bar\">\n<p>Phantom Liberty Is Undoing One Key Factor That Cyberpunk Acquired Proper<\/p>\n<\/div>\n<p><video disablepictureinpicture=\"\" muted=\"\" playsinline=\"\" width=\"100%\" height=\"100%\" crossorigin=\"anonymous\" preload=\"none\" style=\"max-height:none\"><source data-src=\"https:\/\/vid.kinja.com\/prod\/195259\/195259_240p.mp4\" label=\"240p\" type=\"video\/mp4\"\/><source data-src=\"https:\/\/vid.kinja.com\/prod\/195259\/195259_480p.mp4\" label=\"480p\" type=\"video\/mp4\"\/><source data-src=\"https:\/\/vid.kinja.com\/prod\/195259\/195259_720p.mp4\" label=\"720p\" type=\"video\/mp4\"\/><source data-src=\"https:\/\/vid.kinja.com\/prod\/195259\/195259_1080p.mp4\" label=\"1080p\" type=\"video\/mp4\"\/><track kind=\"captions\" label=\"English\" src=\"https:\/\/kinja.com\/api\/videoupload\/caption\/20720.vtt\" srclang=\"en\"\/><\/video><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"sc-77igqf-0 fnnahv\">After launching in a reasonably terrible state in 2020, <span>CDProjeckt Purple\u2019s large open-world RPG Cyberpunk 2077<\/span> has obtained quite a few updates, bug fixes, and even a preferred Netflix anime. All of this helped <span>the futuristic RPG turn into extra standard than ever<\/span>. And whereas some say the sport\u2019s core issues <span>can\u2019t be fastened<\/span>, CDPR hasn\u2019t given up on <em>Cyberpunk 2077. <\/em>The RPG\u2019s solely deliberate DLC, <em>Phantom Liberty<\/em> (<span>and the free 2.0 replace<\/span>) launched on September 26 to rave critiques, and followers declaring the sport \u201csaved.\u201d However constructing one thing like <em>Phantom Liberty<\/em> isn\u2019t low cost.<\/p>\n<p class=\"sc-77igqf-0 fnnahv\">On October 5, throughout an investor\u2019s presentation, CDPR revealed the full funds for <em>Phantom Liberty<\/em>. Its prices had been break up between z\u0142275 million on \u201cdirect manufacturing expenditures\u201d and one other z\u014295 million on \u201cadvertising marketing campaign prices.\u201d If we do some changing, that equals out to only about $63 million and $21 million in USD, respectively, or roughly $84 million whole.<\/p>\n<p><span class=\"flex-video widescreen\" style=\"width:100%;height:100%\"><iframe data-src=\"https:\/\/kotaku.com\/embed\/inset\/iframe?id=youtube-video-cELD5Bi28JM&amp;start=8225\" data-chomp-id=\"cELD5Bi28JM\" data-recommend-id=\"youtube:\/\/cELD5Bi28JM\" id=\"youtube-cELD5Bi28JM\" data-recommended=\"false\" class=\"core-inset lazyload\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"\" webkitallowfullscreen=\"webkitAllowFullScreen\" mozallowfullscreen=\"mozallowfullscreen\"><\/iframe><span data-chomp-id=\"cELD5Bi28JM\" data-recommend-id=\"youtube:\/\/cELD5Bi28JM\" id=\"youtube-cELD5Bi28JM\" data-recommended=\"false\" class=\"js_recommend\"\/><\/span><figcaption class=\"sc-1ptbguh-0 dHvBHx caption\">CD Projekt Purple<\/figcaption><\/p>\n<p class=\"sc-77igqf-0 fnnahv\">As some extent of comparability, it reportedly value <span>$174 million to develop <em>Cyberpunk 2077<\/em><\/span>. That quantity will get ever bigger whenever you issue within the <span>$142 million CDPR spent on advertising the dystopian RPG<\/span>. Taking a look at these numbers, it\u2019s nearly spectacular how little cash CDPR spent on advertising the brand new DLC in comparison with the primary sport.<\/p>\n<p class=\"sc-77igqf-0 fnnahv\">Irrespective of the way you slice it, spending practically $85 million on creating and advertising a <em>single <\/em>growth is wild and an indication of simply how costly sport improvement is as of late. It\u2019s additionally a fantastic instance of how <span>huge, costly video games aren\u2019t allowed to be flops<\/span>.<\/p>\n<h2 class=\"sc-1bwb26k-1 dezcon\" id=\"h68364\"><em><strong>Cyberpunk 2077 <\/strong><\/em><strong>needed to be a beloved hit, regardless of the fee<\/strong><\/h2>\n<p class=\"sc-77igqf-0 fnnahv\">One other attention-grabbing quantity revealed in the course of the presentation is that CDPR spent z\u0142178 million or about $40 million USD on bringing the sport to next-gen consoles and constructing the sweeping 2.0 replace. Add that quantity to the above <em>Phantom Liberty<\/em> figures and you would feasibly declare CDPR spent nearly $125 million on fixing <em>Cyberpunk 2077\u2019s <\/em>picture<em> <\/em>and saving its status.<\/p>\n<p class=\"sc-77igqf-0 fnnahv\">Nevertheless, primarily based on how <span><a class=\"sc-1out364-0 dPMosf sc-145m8ut-0 erKGZM js_link\" data-ga=\"[[&quot;Embedded Url&quot;,&quot;External link&quot;,&quot;https:\/\/twitter.com\/Marcin360\/status\/1709934270863827022&quot;,{&quot;metric25&quot;:1}]]\" href=\"https:\/\/twitter.com\/Marcin360\/status\/1709934270863827022\" target=\"_blank\" rel=\"noopener noreferrer\">well <em>Cyberpunk 2077<\/em> and its new expansion are selling<\/a><\/span> after the replace\u2014CDPR claims there was a \u201csurge\u201d of gross sales following replace 2.0\u2014the corporate is probably going going to wind up making some huge cash off the sport. CDPR identified in the course of the investor presentation that it&#8217;s \u201cassured\u201d that the DLC and its fundamental sport might be \u201chuge sellers\u201d for a very long time, pointing towards the continued gross sales of <em>The Witcher 3<\/em> and its DLC years after launch.<\/p>\n<p class=\"sc-77igqf-0 fnnahv\">With the event of <span>the <em>Cyberpunk 2077<\/em> sequel<\/span> beginning and information of <span>a live-action spin-off within the works<\/span>, it is smart that CDPR could be keen to speculate a lot cash into ensuring <em>Cyberpunk 2077<\/em>\u2019s legacy amounted to greater than a failed launch and unhealthy console ports. It wanted the sport to be an enormous hit with thousands and thousands of followers. And it received there, even when it value some huge cash ultimately. <\/p>\n<p class=\"sc-77igqf-0 fnnahv\"> .<\/p>\n<\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/>[ad_2]<br \/>\n<br \/><a href=\"https:\/\/kotaku.com\/cdpr-cyberpunk-2077-dlc-phantom-liberty-budget-2-0-cost-1850904809\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>[ad_1] Cyberpunk 2077\u2019s extremely acclaimed and large growth, Phantom Liberty, nearly seems like its personal sport. That\u2019s most likely as a result of the builders behind the growth spent over $60 million on creating Phantom Liberty and $21 million on advertising it, bringing the full value of manufacturing the DLC to about half of what [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":50692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[575,3068,574,457,269,867,1135],"_links":{"self":[{"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/posts\/50690"}],"collection":[{"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/comments?post=50690"}],"version-history":[{"count":1,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/posts\/50690\/revisions"}],"predecessor-version":[{"id":50691,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/posts\/50690\/revisions\/50691"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/media\/50692"}],"wp:attachment":[{"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/media?parent=50690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/categories?post=50690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gamergog.com\/index.php\/wp-json\/wp\/v2\/tags?post=50690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}