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Persevering with our fervent dedication to ladies’s sports activities, I’m pumped to announce we have now created, with our long-time WNBA crew accomplice the Atlanta Dream, a model new block party-meets-basketball occasion that solely Atlanta can ship: the primary ever, Atlanta Dream HoopFest – Powered by Xbox 3-on-3 out of doors highschool basketball tourney, slated for Friday, April 5, 2024, from 3:00 p.m. – 8:00 p.m. on the Atlantic Station Greenspace, to have fun town of Atlanta’s 404 Day, an annual celebration of all issues distinctive to Atlanta. For extra info, observe the @AtlantaDream on all social channels.
After we started engaged on this concept final 12 months, it was essential to each us and the Dream to not solely create an occasion that displays the superb world affect of Atlanta, however excites each Xbox and Dream followers. This influenced all the things from the date alternative right down to the design of the brand-new HoopFest emblem, which creatively weaves within the Atlanta skyline in opposition to a particular Xbox Sphere with true basketball vibes.
The free occasion on April 5, 2024, is not going to solely embody highschool girls and boys basketball crew brackets, however a real block occasion, together with DJ music, meals, merch, the Atlanta Dream Hype Staff, members of the Atlanta Dream group, Xbox, Microsoft, and even Extra time there to cowl the occasion. For these fortunate groups who win their bracket, every participant will win a customized Atlanta Dream HoopFest Xbox Collection S console, amongst different items and prizing.
Gaming will very a lot be a part of the occasion too. All attendees can go to our uniquely designed, The Locker Room, a Microsoft x Xbox house the place followers can play a variety of nice Xbox video games, together with latest Xbox Recreation Cross additions like NBA 2K24 and EA Sports activities Madden NFL 24. It’s additionally an incredible probability to study extra concerning the Energy Her Goals program, the place alongside The Atlanta Dream, Microsoft offers STEM (Science, Know-how, Engineering, and Math) programming to empower younger ladies and women to steer. This exercise serves to assist the Atlanta Dream increase foundational degree entry factors for younger women and girls inside sport and find out about technical abilities like coding by creating mini-games on Floor gadgets.
So, in case you are up for a superb time filled with gaming, music, sports activities and extra, come on over to Atlantic Station on Friday, April 5, 2024, 3:00 p.m. – 8:00 p.m. and catch a block occasion that solely The ATL, the Dream, and Xbox can create collectively!
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